
Attracting larger crowds to NBL games, how?
The fact that the Tigers played a handful of games at Hisense Arena this season already proved to be better as far as bringing in bigger crowds, I'm not sure why they aren't back there playing! Makes sense - Central stadium, looks good on TV, can hold around 10,000. Obviously the Aust Open meant they couldn't be there, but really, central stadiums are the way to go for big crowds.
It's easy for people to hang around from work in the city then just rock up to a game, or to even get some of those casual fans that go because they are already in town and it's some good sport to go an watch before you hit the town!

how does making the game 48 minutes make it " a faster cleaner game"?

It starts with the product
The days of sell outs in Adelaide, Perth, Melbourne, Townsville, Woolongong (even for a few years in Sydney) there was
- Australias best players
- 48 Minutes of game time
- A faster cleaner game
- Better quality imports
- A winter season
Lets start with this before worrying about any advertising/promotions (which are necessary nonetheless)
Even in those days, the NBL and clubs were pretty poor in getting grassroots and state association players and families to totally embrace their teams to the level of AFL, soccer. This is the starting point before any mass TV marketing. Get those who love the game to love the NBL and 75% of your attendance issues are solved
Having SEABL and WNBL games at the Powerhouse pre-Sixers always made more of a night of it too, at least for the purists
