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Years ago

NBL & Kestelman: It's official

Can anyone tell us what kind of budget the NBL has had to work with over the past decade or so? Has it ever been close to $2mill per?

I'm guessing nothing like that. I don't know how skilled a businessman Kestleman is, but surely half the battle for the NBL is just having the money to employ proven professionals to run the league and market it effectively over several seasons?

Anonymous
Years ago

Wonder if LK will pay for the NBL to be on FTA next season if no TV deal can be done.

Given that TV coverage is the biggest priority for the leagues exposure, Im guessing that paying their way onto TV will be a last resort option to take, which will make up part of the $6m that he's putting in?

Years ago

If they they sign with Fox they will do promotions on their own channels anyway. I reckon a 2-3 year deal with Fox would be good but a hybrid Fox/Free to air deal would obviously be the best.

Years ago

I cry when I flick to the Fox Sports channels and see NCAA women's softball on Foxtel, wondering why the NBL can't attract such support here in this country!

Then I cry even more when I see free to air telecasts of a cricket game in Dubai played in front of zero crowd with the atmosphere of a chess match being played in a prison cell!

But hey, that's just me being sensitive I guess...

Years ago

At least we'll have one vision ( dare I say One Dircetion) for the NBL. Decisions will be able to be made quickly and actions taken qquickly.

Does anyone remember what hapened when a rich guy took over workd cricket - Kerry Paker. The cricket world was split for a while but ultimately world cricket is now a hot TV item as is run how Kerry wanted to see it run.

Does anyone remember the various versions of a national Soccer League in Australia before Fran Lowey put his millions into it, re labelled it and re packaged it.

I think Rupert Murdoch did the same thing with the NRL.

A benevolent dictator is much more effective than a democracy!

Lets Promote the NBL!

Years ago

I think it will be on Foxtel personally. If it gets quite popular on Foxtel then a Commercial station will attempt to cash in on that, but I do think Foxtel is the fit for it currently.

Yeah I know Foxtel has a what 35 ish percent take up rate in Australia, but I still think Foxtel is more a fit for the NBL currently.

Years ago

Anon^ I strongly disagree, I believe it needs both. However timing is the issue, obviously a second Melbourne team is not right for the current climate or where the NBL is at for the moment, but it is crucial once we get the other issues you have mentioned right IMHO...

Years ago

As I see it Kestleman will be the chair of the board that runs the business, there will be a different group that controls the basketball side of things.

That means two different bodies with two different agendas but working towards one goal, hopefully.

There are some things he says that worry me, but it is early days. Previously the COE's of the NBL have all talked it up, but for one reason or another they have failed to live up to those expectations and dreams.

This bloke is different in a Frank Lowe type of way, he has big bucks and $$$ mean something in the business world, as much as in the 'business of sports' world.

There is much to be done and the new season will be upon us before we know it, so I wouldn't expect too much prior to next season other than consolidation and positive marketing.

Fixing the league, as he has put it, is no overnight job.

Let's see how it unfolds...

 

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