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swish

Years ago

Virgin Australia becomes Official Airline Partner

We don't really know what this means or what it is worth. Obviously the teams have to fly with someone, so the minimum they would be loking for a significant discounts of "normal" ticketing. We don't know if LK has been able to negotiate 10% discount or 50% discount and don't know if its better than previous deeals or not. All we can hope is that the NBL can raise its profile enough so that in future airline actually bid aggressively to be associated with it.

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Anonymous

Years ago

Catch 22 isn't it, to get the big named sponsors you need prime time media coverage, to get primetime media you need big names attached. Time BA really started to push this area of basketball coverage for both men and women to encourage growth within the sport.

Reply #549938 Report this topic

proud

Years ago

I still haven't heard of a naming rights sponsor for this season so it sounds like it will be a quite legitimate brand that's well known

Reply #549924 Report this topic

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Virgin Australia becomes Official Airline Partner

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