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BALLER#3

Years ago

Would NBA on FTA help?

The only issue I see is whether or not the cost of rights outway the potential audience and reward. Particularly on weekdays.

With ESPN having the rights to a lot of games as well. Is it possible to even get enough high quality games shown on weekends when I would imagine it would rate best.

Reply #716856 Report this topic

Anonymous

Years ago

Yep, in the past there just was not widespread enough interest to warrant a station investing in the rights for only a few thousand to watch. Having said that, I see ESPN games now getting the occasional 30-40K ratings for bigger games, in line with the NBL, which it used to only get for Finals.

So maybe interest has grown and it's worth another crack now basketball's popularity has grown in recent times and there are lot more Aussies in the league.

Reply #716847 Report this topic

Zodiac

Years ago

Ten/One showed NBA games for a season a few years back they didn't rate.

Reply #716843 Report this topic

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